Has anyone seen the ads for this anti-depressant medication called aripiprazole? You probably have, even if you don’t realize it. That’s because in the ad, they refer to its trade name, Abilify. I’m not making light of a serious mental condition (in fact, I probably have a few myself), but that has to be just about the worst name ever conceived for a product, and my list includes these and these (warning: contains risqué innuendo and double entendré).
Abilify? Really? It sounds to me like a word that Bush 43 would’ve concocted when he meant to say “enable.”
The guy was office for eight years, and I had nothing funny to say about it. Now, he’s out of the job for two weeks, and suddenly I’m all chuckles. I know, I know, way to strike while the iron is hot. But it was hard to laugh when I stopped and realized “this guy is actually our president.” Ironically, now that he’s out, I no longer need Abilify.
Oh, and here’s the obligatory link to some great Bushisms.